This day last year was my first day in public relations. And here I am, one year old in the industry, and what a joyride this has been! From stuff that took me weeks to understand to realizing that sometimes a “story” is not all it takes. From demanding clients (and for some of them, challenging is an understatement) to the media’s own, sometimes unpredictable, trips. From pre-event panic attacks to some wonderful, wonderful emails. From pitches to quarter presentations. From calculating and comparing SOVs in the last job to finally “getting and creating” them. And the people, oh the different kind of people that I met in the last one year. I might just be a “people’s person” and it might just be more than interview pfaff after all, if it is people that makes this profession exciting for me. Whatay bloody joyride! And I say this in all seriousness.
My journey to PR was full of wrong turns. Engineering, market research, analytics, and customer experience. SME, MNC, and a start up. So many wrong turns that somehow add up now. This is what I should have been doing all my life. But it took me a crisis and a LOT of boredom in both of my Bangalore jobs to realize this.
I never thought I’d ever say this about a job, because I had convinced myself that all I was looking for was fun and money, but I think a career is what I am after, finally. This was long overdue. I am here to stay. Yay!
P.S. – TOUCHWOOD.